PRIVACY POLICY
Last updated: 13th August 2026
This Privacy Policy explains how **[LustSWIPE+]**, operating www.lustswipe.com (“we”, “us”, “our” or the “Company”), collects, uses, stores and protects personal data when you use our website, mobile applications and related dating services (collectively, the “Service”).
We are committed to protecting your privacy and processing personal data in accordance with the **EU General Data Protection Regulation (GDPR)** and other applicable data protection laws.
1. Data Controller
The data controller responsible for your personal data is:
Lustswipe+
Email: hey@lustswipe.com
Website: LUSTSWIPE.com
Data Protection Officer
2. What Personal Data We Collect
Depending on how you use the Service, we may collect the following categories of personal data.
2.1 Account Information
When you register, we may collect:
* name or display name;
* date of birth or age;
* email address;
* telephone number;
* login credentials;
* account ID;
* profile photograph;
* account preferences;
* verification information.
2.2 Dating Profile Information
You may voluntarily provide information such as:
* gender;
* gender identity;
* sexual orientation;
* dating preferences;
* relationship preferences;
* age preferences;
* location or approximate location;
* interests;
* hobbies;
* occupation;
* education;
* profile description;
* photographs and videos;
* answers to profile questions.
Some of this information may constitute **special categories of personal data** under Article 9 GDPR.
We will only process special-category data where a valid legal basis under Article 9 GDPR applies.
2.3 Messages and Communications
When you communicate through the Service, we may process:
* messages;
* photographs or other files sent through the Service;
* recipients and timestamps;
* reports associated with communications;
* information necessary to detect spam, fraud, abuse or security threats.
We do not use the contents of private communications for unrelated purposes.
2.4 Location Information
Depending on the features you use and your permissions, we may collect:
* approximate location;
* city or region;
* GPS/location information;
* location-derived information.
We may use location information to provide location-based matching and recommendations.
You can control certain location permissions through your device settings.
2.5 Device and Technical Information
We may collect:
* IP address;
* device type;
* operating system;
* browser type;
* language settings;
* app version;
* device identifiers;
* crash reports;
* log information;
* security information;
* approximate geographic location derived from IP address.
2.6 Usage Information
We may collect information about how you use the Service, including:
* profiles viewed;
* likes and matches;
* interactions;
* searches;
* preferences;
* features used;
* subscription information;
* dates and times of activity.
3. How We Use Personal Data
We may process personal data for the following purposes.
A. Providing the Service
We use personal data to:
* create and maintain your account;
* display your profile;
* provide matching functionality;
* facilitate communication between users;
* provide search and discovery features;
* provide customer support;
* process subscriptions and payments.
B. Personalisation and Matching
We may use information such as your stated preferences, profile information, interactions and location to recommend potentially compatible profiles.
Where recommendations involve profiling or automated processing, additional information about the relevant logic and your rights is provided below.
C. Safety and Security
We may process personal data to:
* detect fraudulent accounts;
* detect scams;
* identify spam;
* prevent abuse;
* investigate reports;
* protect users;
* secure our systems;
* detect attempted account takeovers;
* enforce our Terms and Community Guidelines.
D. Legal Compliance
We may process personal data where necessary to:
* comply with legal obligations;
* respond to lawful requests from authorities;
* establish, exercise or defend legal claims;
* comply with regulatory requirements.
E. Service Improvement
We may use aggregated or appropriately de-identified information to understand how the Service is used, diagnose technical problems and improve our products.
F. Marketing
Where permitted by law, we may send information about our services, promotions or features.
Where consent is required, we will obtain consent before sending marketing communications.
You can unsubscribe from marketing communications at any time.
4. Legal Bases for Processing
We process personal data only where a lawful basis exists under Article 6 GDPR.
Depending on the circumstances, the legal basis may include:
Contract
Processing may be necessary to provide the Service you requested and perform our agreement with you.
Examples include:
* creating your account;
* providing matching functionality;
* processing subscriptions;
* enabling messaging;
* providing customer support.
Consent
We may rely on your consent where required by law.
Examples may include:
* certain marketing communications;
* certain optional cookies;
* certain processing of special-category data;
* optional location functionality.
You may withdraw consent at any time. Withdrawal does not affect processing that occurred before withdrawal.
Legitimate Interests
We may process data where necessary for our legitimate interests, provided those interests are not overridden by your rights and freedoms.
Examples may include:
* preventing fraud;
* maintaining platform security;
* protecting users;
* improving the Service;
* defending legal claims;
* limited analytics.
Where we rely on legitimate interests, we consider the impact on your privacy and apply appropriate safeguards.
Legal Obligation
We may process personal data where necessary to comply with a legal obligation.
Vital Interests
In exceptional circumstances, we may process information where necessary to protect someone’s vital interests.
5. Special Categories of Personal Data
Dating services can involve particularly sensitive information.
Depending on what you choose to disclose, your profile may reveal information concerning matters such as:
* sexual orientation;
* health;
* religious or philosophical beliefs;
* political opinions;
* biometric information used for identification;
* other information falling within Article 9 GDPR.
We do not require you to provide special-category information unless necessary for a particular feature.
Where we process special-category data, we will rely on an applicable Article 9 GDPR condition, such as your **explicit consent**, where appropriate.
You should therefore carefully consider what sensitive information you choose to include in your profile.
You may withdraw consent where consent is the applicable legal basis.
6. Profiling and Automated Decision-Making
We may use automated systems to:
* recommend profiles;
* rank or display potential matches;
* personalise your experience;
* detect spam, fraud or suspicious behaviour;
* identify potentially harmful activity.
These systems may consider information such as your preferences, profile information, interactions, location and activity on the Service.
Automated Decision-Making
We will not make decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you unless we have a lawful basis under Article 22 GDPR.
Where Article 22 applies, we will provide the safeguards required by law, including information about the processing and, where applicable, the ability to request human intervention, express your point of view and contest the decision.
7. Who We Share Personal Data With
We may share personal data with the following categories of recipients.
Service Providers
We may use carefully selected providers for:
* cloud hosting;
* database infrastructure;
* customer support;
* payment processing;
* email delivery;
* authentication;
* analytics;
* security;
* fraud prevention;
* content moderation;
* identity or age verification.
These providers process personal data on our behalf where applicable and are required to comply with appropriate contractual and security obligations.
Other Users
Information you choose to include in your dating profile may be visible to other users according to the Service’s settings.
You should assume that information included in a public or discoverable profile may be viewed, copied or shared by other users.
Legal and Regulatory Authorities
We may disclose personal data where required by law or where necessary to respond to valid legal processes or protect rights, safety and security.
Business Transfers
If the Company is involved in a merger, acquisition, restructuring, financing, sale of assets or similar transaction, personal data may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.
8. International Data Transfers
Some of our service providers may process personal data outside the European Economic Area (EEA).
Where personal data is transferred outside the EEA, we will ensure that an appropriate GDPR transfer mechanism is in place.
Depending on the circumstances, this may include:
* an EU adequacy decision;
* European Commission Standard Contractual Clauses;
* another lawful transfer mechanism under Chapter V GDPR.
Where required, we may implement supplementary measures to protect transferred personal data.
9. Data Retention
We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.
Generally:
* active account data is retained while your account remains active;
* profile information is deleted or anonymised following account deletion, subject to legitimate retention requirements;
* transaction and accounting records may be retained for legally required periods;
* security and fraud-prevention records may be retained for an appropriate period based on the risk and applicable law;
* information necessary to establish or defend legal claims may be retained for the applicable limitation period.
Specific retention periods may vary depending on the type of data and purpose.
10. Your GDPR Rights
Subject to applicable legal conditions and exceptions, you have the following rights.
Right of Access
You can request confirmation of whether we process your personal data and obtain a copy of the relevant information.
Right to Rectification
You can request correction of inaccurate or incomplete personal data.
Right to Erasure
You can request deletion of personal data in certain circumstances.
Right to Restriction
You may request that we restrict processing in certain circumstances.
Right to Data Portability
Where applicable, you may request personal data you provided to us in a structured, commonly used and machine-readable format and request its transmission to another controller.
Right to Object
You may object to certain processing based on our legitimate interests.
You have an absolute right to object to processing of your personal data for direct marketing purposes.
Right to Withdraw Consent
Where processing is based on consent, you may withdraw that consent at any time.
Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
Rights Relating to Automated Decision-Making
Where applicable, you have rights relating to decisions based solely on automated processing under Article 22 GDPR.
11. How to Exercise Your Rights
You may exercise your rights by contacting:
**[Privacy Email]**
Subject: **GDPR Data Subject Request**
We may need to verify your identity before fulfilling a request to protect your account and personal information.
We will normally respond within **one month** of receiving your request, subject to the extensions permitted by GDPR.
Where legally permitted, we may charge a reasonable fee or refuse to act on requests that are manifestly unfounded or excessive.
# 12. Right to Complain to a Supervisory Authority
You have the right to lodge a complaint with a data protection supervisory authority.
You may generally contact the supervisory authority in the EU Member State where you live, work or where you believe an infringement occurred.
If the Company is established in **[Member State]**, the relevant lead supervisory authority may be:
**[Name of Supervisory Authority]**
**[Website]**
**[Contact Details]**
This does not affect your right to pursue other legal remedies.
13. Cookies and Similar Technologies
We use cookies and similar technologies to operate and secure the Service and, where permitted, to understand usage and personalise features.
Cookies may include:
* strictly necessary cookies;
* preference cookies;
* analytics cookies;
* advertising or marketing cookies.
Where consent is required, we will request your consent before placing or using non-essential cookies.
You can manage cookie preferences through **[Cookie Settings link]**.
Further information is available in our **Cookie Policy**.
14. Payments
If you purchase a subscription or other paid feature, payments may be processed by third-party payment providers or app stores.
We may receive information such as:
* transaction ID;
* subscription status;
* payment date;
* amount;
* currency;
* limited payment information.
We generally do not receive or store full payment-card details where payment processing is handled directly by the relevant payment provider.
15. Age and Children's Data
The Service is intended only for people aged **18 or older**.
We do not knowingly permit persons under 18 to create accounts.
If we become aware that we have collected personal data from a person under 18 in violation of applicable law, we will take reasonable steps to delete the information and terminate the account where appropriate.
If you believe a minor is using the Service, please report the account through **[Reporting Mechanism]**.
16. Data Security
We implement appropriate technical and organisational measures designed to protect personal data against:
* unauthorised access;
* accidental loss;
* destruction;
* alteration;
* disclosure;
* other unlawful processing.
Security measures may include encryption, access controls, authentication mechanisms, monitoring, logging, backups and staff confidentiality obligations.
No internet-based service can guarantee absolute security.
17. Personal Data Breaches
If a personal data breach occurs, we will assess the incident and take action in accordance with applicable GDPR requirements.
Where required by GDPR, we will notify the competent supervisory authority within the applicable legal timeframe and notify affected individuals where the breach is likely to result in a high risk to their rights and freedoms.
18. Third-Party Links
The Service may contain links to third-party websites or services.
We are not responsible for the privacy practices of third parties.
We recommend reviewing the privacy notice of any third-party service before providing personal information.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Where changes are material, we will provide appropriate notice and, where legally required, obtain consent.
The date at the top of this Privacy Policy indicates when it was last updated.
20. Contact Us
For privacy questions or GDPR requests:
Email: [support@lustswipe.com]
Data Protection Officer: [DPO Email, if applicable]
Website: [https://lustswipe.com/]
